Bloghttp://www.madebybig.com/blog/en-AU2012-02-16T03:02:47ZSquarespace Site Server v5.11.81 (http://www.squarespace.com/)Liana Raine, Artisan Popshttp://www.madebybig.com/blog/2012/1/24/liana-raine-artisan-pops.htmlKevin Blackburn2012-01-24T02:36:27ZArtisan Pops Brand Liana Riane Made Packaging

Over the last six months we've worked closely with Liana Raine helping them to define and tell the Liana Raine story. We'll upload a case study very shortly, but in the meantime please visit lianaraine.com for more.

]]>Gentle pausehttp://www.madebybig.com/blog/2012/1/10/gentle-pause.htmlKevin Blackburn2012-01-10T04:48:41Z

]]>A simple yearhttp://www.madebybig.com/blog/2012/1/9/a-simple-year.htmlKevin Blackburn2012-01-09T01:00:50Z2012 New Years Resolution Plato Theory

]]>Otley Printerhttp://www.madebybig.com/blog/2012/1/8/otley-printer.htmlKevin Blackburn2012-01-08T06:06:08ZDawson French Otley Payne and Elliot Poster Printig Seen Typography Wharfedale Press

Whilst researching a project I came across this wonderful french poster. Aside from from the overall aesthetic and subject matter the thing that really grabbed me was the mention of my home town of Otley in Northern England. In the 1850's Otley became famous for the invention of a printing press called the 'Wharfedale', which 'revolutionised' printing and the industry as a whole - find out a little more hear: click here

]]>Christmas is much better when you're smallhttp://www.madebybig.com/blog/2011/12/20/christmas-is-much-better-when-youre-small.htmlKevin Blackburn2011-12-20T03:55:51Z

We'd like to say a big thank you to everyone who's supported us over the last year. It's been a great year, we've worked with some fantastic people on some really interesting projects and had some fun along the way. Have a Big Christmas and an Enormous new year!

]]>Work in Progresshttp://www.madebybig.com/blog/2011/12/8/work-in-progress.htmlKevin Blackburn2011-12-08T03:46:18ZBrand Geho Movement Theory Typography

]]>Log Offhttp://www.madebybig.com/blog/2011/12/5/log-off.htmlKevin Blackburn2011-12-05T04:17:36ZInternet Log-off Thought

]]>Vogue Livinghttp://www.madebybig.com/blog/2011/11/23/vogue-living.htmlKevin Blackburn2011-11-23T05:06:40ZBrand Editorial Design Fashion Interiors Made Magazines Theory Typography Vogue Vogue Living



For sometime a copy of Vogue Living has been on our kitchen table. Everytime I flick through it the existing masthead grabs me, for all the wrong reasons. The word 'living' obsures the centre of the logo 'Vogue' making it feel clumsy, rash and unrefined. The need to differentiate it from the fashion edition may be the reason behind the solution, but I'd argue the remainder of the cover does this - interior shot vs fashion shot. The solution above uses the main Vogue masthead with a few tiny cuts in the letter 'E' to create the letter 'L' for Living - the use of colour, the word 'Living' inside the 'L' and the main cover image are more than ample to communicate to the potential reader in-store or online.

]]>Thompson Hotel, LAhttp://www.madebybig.com/blog/2011/11/23/thompson-hotel-la.htmlKevin Blackburn2011-11-22T22:21:02ZArchitecture Beverly Hills LA Los Angeles Made Morning Seen Sunset Thompson Hotel

A couple of shots taken whilst in LA, subsquently used by the Thompson Hotel on marketing material.

]]>Speak Truehttp://www.madebybig.com/blog/2011/11/17/speak-true.htmlKevin Blackburn2011-11-16T23:05:03ZBrand Brand Seen Stay true Tone of voice

As a brand, organisation or individual connecting in a meaningful way is, in theory, very simple. The conversation with your audience should be a straight forward one. Complexiety and jargon are all to often used to make an inferior company or product feel superior - they add layers becuase they need to confuse you. Keep it simple and stay true.

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