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<!--Generated by Squarespace Site Server v5.11.81 (http://www.squarespace.com/) on Thu, 16 Feb 2012 03:04:03 GMT--><rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:dc="http://purl.org/dc/elements/1.1/" version="2.0"><channel><title>Blog</title><link>http://www.madebybig.com/blog/</link><description></description><lastBuildDate>Wed, 08 Feb 2012 03:39:45 +0000</lastBuildDate><copyright></copyright><language>en-AU</language><generator>Squarespace Site Server v5.11.81 (http://www.squarespace.com/)</generator><item><title>Liana Raine, Artisan Pops</title><category>Artisan Pops</category><category>Brand</category><category>Liana Riane</category><category>Made</category><category>Packaging</category><dc:creator>Kevin Blackburn</dc:creator><pubDate>Tue, 24 Jan 2012 02:36:27 +0000</pubDate><link>http://www.madebybig.com/blog/2012/1/24/liana-raine-artisan-pops.html</link><guid isPermaLink="false">398944:4343703:14706420</guid><description><![CDATA[<p><span class="full-image-block ssNonEditable"><span><img src="http://www.madebybig.com/storage/LRaine_CS_2_750?__SQUARESPACE_CACHEVERSION=1327372623958" alt="" /></span></span></p>
<p>Over the last six months we've worked closely  with Liana Raine helping them to define and tell the Liana Raine story.  We'll upload a case study very shortly, but in the meantime please visit <span> <a href="http://www.lianaraine.com ">lianaraine.com</a> </span>for more.</p>]]></description><wfw:commentRss>http://www.madebybig.com/blog/rss-comments-entry-14706420.xml</wfw:commentRss></item><item><title>Gentle pause</title><dc:creator>Kevin Blackburn</dc:creator><pubDate>Tue, 10 Jan 2012 04:48:41 +0000</pubDate><link>http://www.madebybig.com/blog/2012/1/10/gentle-pause.html</link><guid isPermaLink="false">398944:4343703:14515378</guid><description><![CDATA[<p><span class="full-image-block ssNonEditable"><span><img src="http://www.madebybig.com/storage/Momentsplit_750.jpg?__SQUARESPACE_CACHEVERSION=1326170964340" alt="" /></span></span></p>]]></description><wfw:commentRss>http://www.madebybig.com/blog/rss-comments-entry-14515378.xml</wfw:commentRss></item><item><title>A simple year</title><category>2012</category><category>New Years Resolution</category><category>Plato</category><category>Theory</category><dc:creator>Kevin Blackburn</dc:creator><pubDate>Mon, 09 Jan 2012 01:00:50 +0000</pubDate><link>http://www.madebybig.com/blog/2012/1/9/a-simple-year.html</link><guid isPermaLink="false">398944:4343703:14498334</guid><description><![CDATA[<p><span class="full-image-block ssNonEditable"><span><img src="http://www.madebybig.com/storage/Simple_750.jpg?__SQUARESPACE_CACHEVERSION=1326070908911" alt="" /></span></span></p>]]></description><wfw:commentRss>http://www.madebybig.com/blog/rss-comments-entry-14498334.xml</wfw:commentRss></item><item><title>Otley Printer</title><category>Dawson</category><category>French</category><category>Otley</category><category>Payne and Elliot</category><category>Poster</category><category>Printig</category><category>Seen</category><category>Typography</category><category>Wharfedale Press</category><dc:creator>Kevin Blackburn</dc:creator><pubDate>Sun, 08 Jan 2012 06:06:08 +0000</pubDate><link>http://www.madebybig.com/blog/2012/1/8/otley-printer.html</link><guid isPermaLink="false">398944:4343703:14491094</guid><description><![CDATA[<p><span class="full-image-block ssNonEditable"><span><img src="http://www.madebybig.com/storage/Waite_Otley_750.jpg?__SQUARESPACE_CACHEVERSION=1326002816158" alt="" /></span></span></p>
<p>Whilst researching a project I came across this wonderful french poster. Aside from from the overall aesthetic and subject matter the thing that really grabbed me was the mention of my home town of Otley in Northern England. In the 1850's Otley became famous for the invention of a printing press called the 'Wharfedale', which 'revolutionised' printing and the industry as a whole - find out a little more hear: <a href="http://www.gracesguide.co.uk/Dawson,_Payne_and_Elliott">click here</a></p>]]></description><wfw:commentRss>http://www.madebybig.com/blog/rss-comments-entry-14491094.xml</wfw:commentRss></item><item><title>Christmas is much better when you're small</title><dc:creator>Kevin Blackburn</dc:creator><pubDate>Tue, 20 Dec 2011 03:55:51 +0000</pubDate><link>http://www.madebybig.com/blog/2011/12/20/christmas-is-much-better-when-youre-small.html</link><guid isPermaLink="false">398944:4343703:14190857</guid><description><![CDATA[<p><span class="thumbnail-image-block ssNonEditable"><span><a href="javascript:showFullImage('/display/ShowImage?imageUrl=%2Fstorage%2FBig_Xmas.jpg%3F__SQUARESPACE_CACHEVERSION%3D1324353406772',1262,1752);"><img src="http://www.madebybig.com/storage/thumbnails/4343245-15673081-thumbnail.jpg?__SQUARESPACE_CACHEVERSION=1324353406773" alt="" /></a></span></span></p>
<p>We'd like to say a big thank you to everyone who's supported us over the last year. It's been a great year, we've worked with some fantastic people on some really interesting projects and had some fun along the way. Have a Big Christmas and an Enormous new year!</p>]]></description><wfw:commentRss>http://www.madebybig.com/blog/rss-comments-entry-14190857.xml</wfw:commentRss></item><item><title>Work in Progress</title><category>Brand</category><category>Geho</category><category>Movement</category><category>Theory</category><category>Typography</category><dc:creator>Kevin Blackburn</dc:creator><pubDate>Thu, 08 Dec 2011 03:46:18 +0000</pubDate><link>http://www.madebybig.com/blog/2011/12/8/work-in-progress.html</link><guid isPermaLink="false">398944:4343703:14022602</guid><description><![CDATA[<p><span class="full-image-block ssNonEditable"><span><img src="http://www.madebybig.com/storage/Ge-ho_logo_giff_750.gif?__SQUARESPACE_CACHEVERSION=1323316011227" alt="" /></span></span></p>]]></description><wfw:commentRss>http://www.madebybig.com/blog/rss-comments-entry-14022602.xml</wfw:commentRss></item><item><title>Log Off</title><category>Internet</category><category>Log-off</category><category>Thought</category><dc:creator>Kevin Blackburn</dc:creator><pubDate>Mon, 05 Dec 2011 04:17:36 +0000</pubDate><link>http://www.madebybig.com/blog/2011/12/5/log-off.html</link><guid isPermaLink="false">398944:4343703:13976430</guid><description><![CDATA[<p><span class="full-image-block ssNonEditable"><span><img src="http://www.madebybig.com/storage/Speak True_offline_750.jpg?__SQUARESPACE_CACHEVERSION=1323059233748" alt="" /></span></span></p>]]></description><wfw:commentRss>http://www.madebybig.com/blog/rss-comments-entry-13976430.xml</wfw:commentRss></item><item><title>Vogue Living</title><category>Brand</category><category>Editorial Design</category><category>Fashion</category><category>Interiors</category><category>Made</category><category>Magazines</category><category>Theory</category><category>Typography</category><category>Vogue</category><category>Vogue Living</category><dc:creator>Kevin Blackburn</dc:creator><pubDate>Wed, 23 Nov 2011 05:06:40 +0000</pubDate><link>http://www.madebybig.com/blog/2011/11/23/vogue-living.html</link><guid isPermaLink="false">398944:4343703:13835856</guid><description><![CDATA[<p><br /><span class="full-image-block ssNonEditable"><span><img src="http://www.madebybig.com/storage/VogueLIving_Existing_750.jpg?__SQUARESPACE_CACHEVERSION=1322024850476" alt="" /></span></span><br /><span class="full-image-block ssNonEditable"><span><img src="http://www.madebybig.com/storage/VogueLIving_Suggested_750.jpg?__SQUARESPACE_CACHEVERSION=1322024875418" alt="" /></span></span><br /><span class="full-image-block ssNonEditable"><span><img src="http://www.madebybig.com/storage/VogueLIving_Spine_750.jpg?__SQUARESPACE_CACHEVERSION=1322024897144" alt="" /></span></span><br /><span class="full-image-block ssNonEditable"><span><img src="http://www.madebybig.com/storage/VogueLIving_NewFashion_750.jpg?__SQUARESPACE_CACHEVERSION=1322024917455" alt="" /></span></span></p>
<p>For sometime a copy of Vogue Living has been on our kitchen table. Everytime I flick through it the existing masthead grabs me, for all the wrong reasons. The word 'living' obsures the centre of the logo 'Vogue' making it feel clumsy, rash and unrefined. The need to differentiate it from the fashion edition may be the reason behind the solution, but I'd argue the remainder of the cover does this - interior shot vs fashion shot. The solution above uses the main Vogue masthead with a few tiny cuts in the letter 'E' to create the letter 'L' for Living - the use of colour, the word 'Living' inside the 'L' and the main cover image are more than ample to communicate to the potential reader in-store or online.</p>]]></description><wfw:commentRss>http://www.madebybig.com/blog/rss-comments-entry-13835856.xml</wfw:commentRss></item><item><title>Thompson Hotel, LA</title><category>Architecture</category><category>Beverly Hills</category><category>LA</category><category>Los Angeles</category><category>Made</category><category>Morning</category><category>Seen</category><category>Sunset</category><category>Thompson Hotel</category><dc:creator>Kevin Blackburn</dc:creator><pubDate>Tue, 22 Nov 2011 22:21:02 +0000</pubDate><link>http://www.madebybig.com/blog/2011/11/23/thompson-hotel-la.html</link><guid isPermaLink="false">398944:4343703:13832096</guid><description><![CDATA[<p><span class="full-image-block ssNonEditable"><span><img src="http://www.madebybig.com/storage/ThompsonPool_Madebybig_750.jpg?__SQUARESPACE_CACHEVERSION=1322000514099" alt="" /></span></span><br /><span class="full-image-block ssNonEditable"><span><img src="http://www.madebybig.com/storage/6240367580_1946a2f1c1_o_750.jpg?__SQUARESPACE_CACHEVERSION=1322000535527" alt="" /></span></span></p>
<p>A couple of shots taken whilst in LA, subsquently used by the Thompson Hotel on marketing material.</p>]]></description><wfw:commentRss>http://www.madebybig.com/blog/rss-comments-entry-13832096.xml</wfw:commentRss></item><item><title>Speak True</title><category>Brand</category><category>Brand</category><category>Seen</category><category>Stay true</category><category>Tone of voice</category><dc:creator>Kevin Blackburn</dc:creator><pubDate>Wed, 16 Nov 2011 23:05:03 +0000</pubDate><link>http://www.madebybig.com/blog/2011/11/17/speak-true.html</link><guid isPermaLink="false">398944:4343703:13751955</guid><description><![CDATA[<p><span class="full-image-block ssNonEditable"><span><img src="http://www.madebybig.com/storage/Speak True_V2.jpg?__SQUARESPACE_CACHEVERSION=1321484759148" alt="" /></span></span></p>
<p>As a brand, organisation or individual connecting in a meaningful way is, in theory, very simple. The conversation with your audience should be a straight forward one. Complexiety and jargon are all to often used to make an inferior company or product feel superior - they add layers becuase they need to confuse you. Keep it simple and stay true.</p>]]></description><wfw:commentRss>http://www.madebybig.com/blog/rss-comments-entry-13751955.xml</wfw:commentRss></item></channel></rss>
