Gala Ice Cream – Lae, Papua New Guinea

Gala is an Australian based retail franchise with over 200 stores nationally and 70 outlets in 13 countries, including South Africa, Singapore, Malaysia, Chile.

 
 

It's a hot day, peaking in the high thirties. You're in the shade, but still feel rather hot. Some ice cold refreshment wouldn't go a miss. You're over the usual ice-block-lolly-pop and really want something different. Something that doesn't contain preservatives, half a bowl of sugar or other nasties. Something that wasn't made by 'the thousand' in a factory hundreds of miles away. Something that is healthy, all natural and lovingly handmade using the freshest, sweetest seasonal fruit and produce. If you live in Sydney, you're in luck.

Liana Raine is a refreshingly new alternative, the perfect treat for those blistering summer days. Founded by sisters Aja (Liana) and Bianca (Raine), they hand-make a range of beautiful 'Artisan Pops'. The sublime flavours range from 'Blueberry Basil' and 'Strawberry Mint', through to the more adventurous 'Pineapple, Chilli (served with salt)' and 'Lychee, Orange with Cardamon'. For the adults they also offer an alcoholic range called 'Poptails', the 'Passionfruit, Honey & Botrytis Semillion' is our favorite. 

Over the last three years we've worked closely with Aja and Bianca helping them define and tell the Liana Raine story. 

Client:
Gala Ice Cream

Deliverables:
Brand Identity
Brand Development
Character Creation
Packaging Strategy

Team:
K.Blackburn
M.Howden

 

 

 
 
Boost CS 1-04.jpg

Typography:

 

Art Direction:

Boost CS 1-05.jpg
 

They just got on with it. Made by Big listened and delivered on our vision, which is much harder than people think. I enjoyed both the process and outcome and always look forward to working with them.

 

Janine Allis - Founder, Boost Juice & Retail Zoo